A huge factor in making my book reads smoothly and everything runs consectively is ensuring that there is some consistency in not only themes but colour schemes as well.
As I reach the point where I need to start thinking about the aesthetic of each chapter of my book and put it together on InDesign, this is something that needs consideration.
To do this I have utilised skills previously gained in our Trend Package unit, where I gained a deeper understanding of colour trends. I used WGSN to build upon my initial ideas, to build a deeper understanding of current and future trends and ensure that my book will adhere to these in some way or another.
Each chapter almost followed its own colour conventions and had a natural colour scheme. If there were any anomalies in this I was able to fix this through photoshop, slightly changing background colours to ensure they matched the other shoots in the chapter. Although I was conscious of this and planned for colour trends before shooting, the main function of creating the above colour package was to ensure that I maintain these themes and trends while completing post production, and putting the book together on InDesign.
Creating this was a good idea as it served as a compact tool to aid me in maintaining themes. Colours were inspired, as stated in previous posts, by combining the shoot that I already planned with colour packages from WGSN, which allowed me to link my ideas with those of industry and ensure that my shoots would be relevant.
